How Fixing Your Website’s UX Can Increase Conversion

The first question we usually get is, "You're really in a barn?" The second is, "Why?"

It’s a fair question. We could have set up shop in a glass tower in or a trendy loft . We did that life for years. We know the game. But we also know the noise, the bloat, and the bullshit that comes with it.

We came home to Kentucky to build a fortress of focus.

This barn isn't a gimmick; it’s a statement of values. Its stone foundation was laid in the 1860s. It was built to last by a craftsman who put his mark on the wall—a promise of quality. That grounds us. It reminds us that some things shouldn't be rushed.

Being here strips away the unnecessary. There are no two-hour commutes, no trendy coffee shops. There is only the work, a crystal clear creek, and a pig that needs a bath. Our clients’ budgets don't go toward a fancy downtown address; they go directly onto the screen.

We believe that world-class creative work doesn't come from a zip code. It comes from a relentless obsession with the craft. It comes from having the freedom to tune out the noise and pour every ounce of energy into making something great.

We have fiber optic cables running next to hand-hewn beams. We have the best tools on earth inside walls that have stood for over 160 years. It’s the perfect paradox, and it’s exactly who we are: grounded in history, and busy building the future.