The team at St. Gregory was looking to build upon their previous years of animation for their Honda 500 promotional sale for the dealership groups they represent. We chose to stick close to the same concept they have had in the past and bring a further level of realism to the race track and cars.
Campaign: Honda 500
Agency: St Gregory
Agency Creative Directors: Greg Phillips
Creative Director: Tenet, Scotty Swemba
Art Director: Tenet
Animation: Jake Thomas & Scotty Swemba